Asthma UK:
Lived Experience Report
Asthma UK is a leading UK charity committed to finding a cure for asthma. For the charity’s latest report Falling Into Isolation, I transformed dense content into a engaging visual experience. Using bold colour palettes and custom illustrations, I broke up heavy copy, creating rhythm while maintaining consistency throughout. The design amplified the charity’s messaging, making complex insights accessible and visually compelling, reinforcing Asthma UK’s mission to ultimately cure asthma. .
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